Category: Marketing Strategy

Customer Relationship Management (CRM) is the most suitable and efficient approach to maintaining and making interactions with clients. This management not only focuses on business but also focus on …

    A target market is a segment or the customer group that is to be selected to serve. A businessman should critically evaluate the target market segment before …

Marketing mix is commonly used words in the business world. Marketing mix is the core element of the business that is designed to achieve the marketing goals. Some of …

    Success and failure of a business in the final market highly depend on effective and efficient market segmentation. Most of the cases it is found, the marketer …

Success and failure of a business depend on different qualities of a good leader. Leadership skills are the qualities of a leader that enable a leader to achieve organizational …

What is the Marketing Plan? A marketing manager must know “how to create a marketing plan or how to write a good marketing plan“. Without knowledge about the marketing …

The enhancement of internet technology is transforming users into the digital world. Certainly, people spend so much time on the internet by googling and using social media.  Digital marketing …